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Onsite SEO or what’s also known as technical SEO, works by configuring site navigation, internal links – keeping simple URL structures. On page speed, server +security setup, dead-link fixes & any broken redirects. Sitemaps & Robots.txt config, Analytics Config. which helps with monitoring, performance & real time tracking “No Duplicate Content.”
On page SEO handles things like KW Optimization & proper title Utilization:, URLs are keyword rich in content, proper usage of HTags: (structure), adding/ config content) Adding meta-title and meta-tags. Image names & ALT tags: plus revising content with relevance per page. Super important step considering your competition.
Back-links are references to your website from other websites. Every time another site mentions or points their readers to your content – you get a back-link. Google uses quantity and quality as a signal of a website’s page authority. Its logic behind this is that webmasters reference popular and high-quality sites more often. Creating back-links isn’t easy, all search engines run algorithms to ensure back-links to and from every website meets their standards, otherwise they’re penalized.